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THE magazine for webworkers and site owners
Writing an impactful email copy is of paramount importance. You ought to stand out in the subscriber’s inbox inundated with hundreds of emails. Email copywriting is an art and science ...
The Holiday season is the most competitive time of the year. Every brand tries to get the maximum out of their email campaigns during these busy days. As the email volume increases, you ...
Cold calling can be daunting but it can yield amazing results if done right. While it hasn’t had a great reputation, cold calling isn’t dead. This survey by Rain Group has shown that ...
Email remains an effective way to increase brand awareness and increase sales. However, with more brands using email as the main distribution channel the competition is becoming more ...
Salesforce Marketing Cloud is a technically challenging software to use. You need to be a jack of multiple trades to use it to its maximum potential. You need to visualize intricate ...
Viral email marketing is just a small but most compelling part of viral marketing. Since viral content is anything people may want to share across their networks, the term is frequently ...
Did you know that 80% of consumers are more likely to make a purchase when brands offer personalized experiences (HubSpot)? This means personalization in marketing is becoming more ...
Emojis can be a fun and creative way to communicate emotions without using words. While some research shows that using emojis in email marketing can increase the open rate by over ...
The year is 2022. Some people might say that emails are an archaic method of communication, but it couldn’t be further from the truth. In the business world, emails are still going ...
We’ve been lied to that you need an email service tool like Mailchimp to do your email marketing for far too long. The kicker is that you can also run a successful email campaign from ...
On the most basic level, triggered emails are one-on-one emails sent to individuals in response to specific actions. In contrast with generic emails, triggered emails are timely, ...
Your business proposal may be intriguing and formatted in a way that will make it hard for anyone to refuse it, but how much effort did you put into your proposal email? In this ...
Why do you pick a book at a store or go for a movie? It’s probably because you heard great reviews about it or you “opted in” because something about it caught your attention. You’d go ...
Email marketing is one of the most efficient marketing methods in all sectors. Business owners utilize it to build better relationships with subscribers, demonstrate their brand to ...
Among the most significant motivations of our daily behavior is social proof. When we decide things, our brain seeks clues. The most powerful of these clues are to observe what others ...
With constantly overflowing emails in the subscribers’ inboxes, it is imperative to send out personalized emails that are exclusively targeted to the subscribers. This will also help ...