Business Online
Lead Generation
Lead generation is a critical step in the marketing process, but more important, it’s fundamental to business growth. In fact, a study by Marketo showed that companies with sound lead ...
Business Online
Inventory Management
What is inventory management? As you’ll learn throughout this guide, it’s the core of any product-based business. It’s also a process that involves ordering, storing, and making use of ...
Business Online
What Is Data Security?
Data security is a complex and often hard-to-grasp topic — unless you’re an IT professional who regularly deals with data and cybersecurity problems. If that doesn’t describe you ...
Inspiration
How to Become a Real Estate Agent
So you’re thinking about becoming a real estate agent? We get the excitement. Spending your time helping people find their dream homes can be rewarding. And getting the commissions that ...
Business Online
Educational Technology
Today, the classroom is much more dynamic and innovative than it used to be. While in years past, the classroom was seemingly immune to digitization, that’s no longer the case. Nearly ...
Business Online
What is Performance Appraisal
Let’s get the obvious out of the way. Performance appraisals are universally difficult to get right. They’re a struggle for just about every business, and they come with so many moving ...
Business Online
How to Write a Contract
In legalese, a contract is a promise, or set of promises, for a breach of which the law gives a remedy, or the performance of which the law in some way recognizes as a duty. In ...
Business Online
How to Create a Survey
So you want to find out more about surveys, what they entail, how they compare to similar data-collection methods, and how to get started creating one? Then this is the perfect guide ...
Inspiration
CCPA Compliance
When the European Union ratified its General Data Protection Regulation (GDPR) standards in 2016, it sent a shockwave through much of the world. Any business that handled the data of an ...
Business Online
PSD2 Regulation: How to Be PSD2 Compliant
The EU’s second payment services directive (PSD2) will be in full force come September 14, 2019. With the deadline looming, everyone in the payment industry is concerned about becoming ...
Inspiration
How to Do Market Research
Market research can be the holy grail of customer insights, revealing motivations behind purchase decisions, behavioral patterns, likes, and dislikes. Information like this can help you ...
Inspiration
How to Start an Animal Rescue
So you want to start an animal rescue. Bravo! Our lovable, furry friends need more compassionate people like you who want to help them. There are lots of animals in need and a limited ...
Business Online
What is CRM (Customer Relationship Management)?
What is CRM? CRM software is a modular technology system that includes sales automation, analytics, and marketing automation tools to gather customer data and empower sales teams to ...
Essentials
How to Sell Art Online
The art world can be an overwhelming place. From tough critics to discerning buyers, there are many people to please as you try to make it as an artist or a gallerist. How do you break ...
Design
How to Make a Website
Your website is your most powerful communication tool. It’s become the equivalent of a Yellow Pages listing in the internet age, and any business that doesn’t have a website runs the ...
Inspiration
Data Collection Methods
Today businesses and organizations are connected to their clients, customers, users, employees, vendors, and sometimes even their competitors. Data can tell a story about any of these ...