Noupe Editorial Team June 8th, 2008

12 Fantastic Tools For Knowing How They’re Doing It

Sometimes, (if not most of the time) you want to know exactly what your competitors are doing and how do they excel in doing it right. Today we wanted to share with you a comprehensive list of more than 13 online tools that can help you figure out why some of your competitors are ranking better than you. You can use these services to benchmark your site performance versus your competitors, where You can analyze your competitor's in-links, and assess your goals before starting any campaign. Statistics include Alexa Taffic Rank, Age of the domains, Yahoo WebRank, Dmoz listings, Feed Count, count of backlinks and number of pages indexed in Search Engines like Google, Yahoo, Msn etc.

Checking out your Competition

1- Feed Compare
A free web application that you can use for comparing FeedBurner feeds. You can use Feed Compare to compare your feeds against up to three other feeds. All you have to do is input the name of your feed, and then the name of your competitors feeds. Visit Tool
2- Blog Juice Calculator
It's a fun tool that allows you to compare your blog to other's based on: rss subscribers, Alexa, and Technorati rank and links. Visit Tool
3- SEO for Firefox
SEO for Firefox pulls in many useful marketing data points to make it easy get a more holistic view of the competitive landscape of a market right from the search results. In addition to pulling in useful marketing data this tool also provides links to the data sources so you can dig deeper into the data. Visit Tool
4- KeywordSpy
Help you find which keywors your competitrs are using. Increase your Ad Campaign revenue by finding the most profitable keywords. Visit Tool
5- Domain Stats Tool This tool helps you get all kind of statistics of your competitor's domains. The statistics include Alexa Taffic Rank, Age of the domains, Yahoo WebRank, Dmoz listings, count of backlinks and number of pages indexed in Search Engines like Google, Yahoo, Msn etc. Visit Tool
6- Backtags
Backtags allows users to assess, analyze and rank the popularity of any website on leading social bookmarking sites, identify tags used to describe websites, rank websites according to tag/user popularity and compare and rank competitors. Visit Tool
7- WebSiteGrader
Website Grader is a free seo tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. The software will provide a competitive analysis for websites of your competitors. Visit Tool
8- SEO Tool - Rank Checker
To use this tool you enter a URL, Keyword, and what search engine you'd like to search and it will automatically check your rankings and report back. You can use it to check the ranking for your competitors and report back to you. Visit Tool
9- Keyword Difficulty
You can use this tool for multiple domain check-ups for Google Page Rank and the Alexa Ranking. Visit Tool
10- Touch Graph
TouchGraph graphic tools reveals the network of connectivity between websites, as reported by Google's database of related sites. It gives an interesting view of your site and your competitor's site relationships. Visit Tool
11- Xinu Returns
Find out how well your site is doing in popular search engines, social bookmarking and other site statistics. Checks PageRank, Backlinks, Indexed Pages, Rankings and more. Visit Tool
12- SeoDigger
You can use this tool to analyze your competitor keywords and know which can be used to find a given domain in Google or MSN. Visit Tool
Further Online Tools to check
  • Quantcast- An open internet ratings service.
  • Spider Test- Shows the source code of a page, all outbound links, and common words and phrases.
  • Joost Link Analysis- This Firefox extension gives you a bit more information when opening pages, it gathers the PageRank for the linking page, the anchor text used on the link, and checks whether the link is nofollowed or not.
  • Myriad Search- A nice tools that search all 4 major search engines at the same time: Google, yahoo, Ask Jeeves and MSN.

Noupe Editorial Team

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  1. This is a very useful site recommendation. I really like Touchgraph and KWspy sites. Good work!

  2. Nice list ;)
    When it comes to SEO though, most good tools are not free for the general public, and the ones that are, usually are limited some way or pretty much useless, which is sad really. There are a couple dozen SEO/Design related tools at (tools are listed in the right side menu) that I think are just awesome, fast and very reliable, you should have added the reciprocal link checker to your list imo, not many out there quite as unique. seobook provides some nifty tools too!

  3. Great list, i wasn’t aware of some of these. Specially the Touchgraph tool.
    Thanks for sharing :)

  4. Nice collection, really useful – I’ve been looking for similar tools for a while but only found a few, and none as good as these. Thanks.

  5. I thought I knew of just about every tool out there for SEO but you have at least 4 on here I never heard of. I have bookmarked a couple more good ones thanks to your list. Thank you!

  6. That touch graph thing is insane, the web is so hardcore how can you even tell whats going on

  7. I have been approached by a client about tools like this, and some work well and some do not. The method I always use when trying to get info on competition is to first test a new method on my own site, or one of my clients. This way you can be sure that the program is accurate, before depending on the data to make strategic decisions about your online marketing.

  8. Thank you for this intensive list, some of these tools would explain a lot on how the system works organically. Good to know that SEO isn’t just about pinging sites and checking PRs. :D

  9. This is indeed a very cool list. I haven’t come accross many of these websites before, but I’ll be using the best of them from now on. Coolio.

  10. Some awesome tools and recommendations mentioned in this post.

    I use a lot of them already but it was very refreshing to see some good quality recommendations on here.

    Keep up the great work!

    – Jonny Hardwick

  11. Wow, this is an excellent list of tools. I knew some of them already, but thanks for making this list. Awesome!
    My favorite is the Website Grader.

  12. A lot of good tools, — Categories: – Backlinks Checker Tool, Competitive Research Tool, Domain Name Age Tools, Expired Domain Sniffe, Keyword Optimizer, Linking Strategy, Rank Checker, Search Engine Optimization (SEO), SEO- eBooks, Traffic Building, Web Analytics Tools (Reviews)

  13. web site analysis and free seo tool is relevant to this list, the link equity tab is the most unique part of the tools pretty sure it’s a bit more powerful than many of the other tools listed here.

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