William Powell June 20th, 2023

The Role of Technology In Business Operations

By using the newest hardware and software your business can benefit from increased productivity, improved inventory management, increased efficiency, and greater security. The improvements can lead to faster delivery of your products and services. 

As computer processing and storage increase, new capabilities are emerging. These technologies make operations easier and improve our effectiveness. 

Key services for business

Some of the most important services for businesses are IT, cybersecurity, WiFI, and internet and point-of-sales systems. If you’re a software company there is also infrastructure support and maintenance. Problems can occur and it’s critical that you’re prepared. 

Managing your IT will ensure systems are up and running allowing teams to work without interruptions. There are many services involved and can include, network solutions, email management, online storage, managed software, cybersecurity, data recovery and backup, software installation and updates, and more. 

Cybersecurity can help prevent disruptions from malicious attacks, malware, ransomware, spyware, and viruses. We also have to consider network security with firewall management and monitoring. With the risk of losing private information or losing service, business owners can benefit from monitoring and having a response plan in the event of a security breach. 

Internet access and WiFi is part of how we do business in the digital age. Having a secure end-to-end network keeps information private and allows easy access for employees and guests. Virtual private networks are becoming more common along with remote support. Hybrid solutions are helping businesses as we see more distributed teams. 

Point-of-sales systems can speed up transactions and allow businesses to provide sales management and process transactions. As with any technology solution, it’s important to keep sales systems up-to-date and secure. Modern point-of-sales systems give you greater control and ease of management.

There are even fully-fledged mobile and all-digital POS solutions available today, meaning that even field service-focused businesses can cater to the needs of customers who want to carry out transactions conveniently without relying on cash. This tech means that accepting card payments as a contractor is a possibility, which is not just easier for professionals and customers, but also eliminates concerns over security and ensures bookkeeping is digitized as well. It’s effectively an amalgamation of multiple technologies, including wireless connectivity and POS solutions, which is indicative of wider trends in the business world right now.

Better collaboration

Improvements in communication are possible because of the internet and devices. Laptops, smartphones, and video tools have become more sophisticated and can support businesses that need the ability to provide fast reliable conferencing and collaboration. Email is just one quick and effective communication strategy that improves with adequate support.

Affordable, multi-featured collaboration solutions are available and it’s worth exploring to find a proper solution for your business. Even free online communication and collaboration tools such as productivity apps increase business productivity at a lower cost than in-house messaging and collaboration tools.

Cloud Computing

Infographic created by Hotwire Networks

Many businesses are finding better resources and collaboration by moving to the cloud. Employees can work from anywhere and contribute to a single project in real time. Medical professionals can have online visits and even use technology to oversee surgical operations while located in a different country. 

DevOps teams can include developers and IT operations that speed the quality of service for software deployment. DevOps services consist of phases that represent the processes, capabilities, and tools you need for development operations. Each phase requires collaboration, communication, and alignment. Depending on the services you provide, it might be important to research and consider utilizing cloud hosting services. 

Managing Resources


Resource management has radically changed the way we work. A single support team can deploy resources around the globe from a centralized location. Very soon a central operator will be able to manage autonomous delivery vehicles at a lower cost and with higher reliability. Virtual deployment can help solve supply and demand issues along with other bottlenecks like technical support. 

Saving money

One of the most significant advantages of technology in business operations is through automation. With the proper network infrastructure in place, fewer workers are needed to accomplish the same goals. A lot of work can be done using computers. Management, modification, and production can be watched with machines that are specifically designed to handle the production process. These machines communicate with each other and can alert you to any problems. The cost savings alone is worth considering if you’re thinking about a digital transformation. There are companies that can provide solutions that are flexible and affordable. This even applies to the digitization of data from tangible sources. As outlined in this guide to bank statement conversion, physical documents can be scanned automatically and accurately, without manual data entry being required. This saves time, resources, and avoids human error.

Greater security

One of the best benefits of technology is improved safety and security. With technology resources, we can run simulations, utilize encryption, design and build with better tools and see the results before production even begins. 

Technology drives innovation and information technology plays a critical role in today's digital world. Business management and operations are greatly improved by leveraging tools that are mobile and cloud-based. The internet-of-things, big data, and analytics have accelerated in growth creating a need for better integration and application of these services. Social media has become an important tool for marketing and communication with your audience and customers. 

Staying competitive

New technologies allow a business to remain competitive and allow for rapid growth if properly implemented. The potential is unlimited and many challenges can be addressed and managed using the right technology tools. 

Social media and marketing have become important tools for many businesses that rely on technology. We are able to launch better marketing campaigns and often see better results while using fewer people and resources. 

Technology can provide better customer service outside of selling products and services. In today’s online experience, quality, and customer service are essential for customer experience. Help desks and support can handle customer issues, make appointments, create surveys, and gain valuable feedback from customers.

Making a digital transformation requires a strategic plan with growth and sustainability in mind. Technology will continue to improve and encompass every aspect of most businesses. Staying competitive means keeping up with technology and understanding the important role technology has in our business operations. 

It’s hard to imagine a business without computers and technology. But not every business can afford the costs of on-site IT staffing and modern equipment. Sometimes the better option is to outsource or utilize a local service provider to manage your system and resources. 


Business success relies on innovation. Rapid changes in the business environment have led to technological developments and improvements. IT operations, marketing, management, customer engagement, social media, video production, and sales can all be better managed using the right technology resources.

Taking advantage of these technologies offers clear advantages and helps smaller companies overcome limitations and disruption from larger organizations. Technology can help even the playing field if your resources are limited.

Featured image by Muha Ajjan on Unsplash

William Powell

William Powell is a writer and educator with a passion for marketing. He enjoys learning about the latest business trends and analyzing how global events impact domestic and international economies.

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