Market Research

B2C Marketing
Business Online
Anthony Lee

B2C Marketing: A Comprehensive Guide

No business-to-consumer (B2C) company could survive —never mind thrive— without doing some kind of marketing. B2C marketing, which differs from business-to-business (B2B) marketing in ...

how to do market research
Inspiration
Anthony Lee

How to Do Market Research

Market research can be the holy grail of customer insights, revealing motivations behind purchase decisions, behavioral patterns, likes, and dislikes. Information like this can help you ...