35 Inspirational Shopping Cart Page Designs

July 29th, 2009

Shopping carts are an integral part of the online shopping experience. E-commerce designers face challenges in creating an attractive, yet user-friendly, website that will provide customers with a pleasant purchasing experience.

In this post we will feature 35 online shops that have well-designed and appealing shopping cart pages. These pages are what visitors will see after choosing the items that they want, and just before beginning the checkout. Well-designed shopping cart pages can help to increase conversions and minimize abandoned carts by shoppers who change their minds.

Chop Shop

Shopping Cart Page Design

Ooga Zone

Shopping Cart Page Design

Nine West

Shopping Cart Page Design


Shopping Cart Page Design


Shopping Cart Page Design


Shopping Cart Page Design

Crate & Barrel

Shopping Cart Page Design

House Industries

Shopping Cart Page Design

JAQK Wine Cellars

Shopping Cart Page Design

Kansas City Steaks

Shopping Cart Page Design

Abercrombie & Fitch

Shopping Cart Page Design


Shopping Cart Page Design

Red is White

Shopping Cart Page Design

Mouse to Minx

Shopping Cart Page Design


Shopping Cart Page Design

Urban Originals

Shopping Cart Page Design

Russell & MacKenna

Shopping Cart Page Design

Lane Bryant

Shopping Cart Page Design

Nort Berlin

Shopping Cart Page Design

The Sak

Shopping Cart Page Design


Shopping Cart Page Design

Lucky Brand Jeans

Shopping Cart Page Design


Shopping Cart Page Design


Shopping Cart Page Design

Anna Scholz

Shopping Cart Page Design

Steve & Co.

Shopping Cart Page Design

Mohawk Paper Store

Shopping Cart Page Design

Hard Graft

Shopping Cart Page Design

Nicholas Deakins

Shopping Cart Page Design


Shopping Cart Page Design

Dirty Coast

Shopping Cart Page Design

Victoria’s Secret

Shopping Cart Page Design

Ginger Pup Lane

Shopping Cart Page Design


Shopping Cart Page Design

Design by Humans

Shopping Cart Page Design

Author: Steven Snell

Steven in a web designer and freelance blogger. He also runs CartFrenzy, a gallery that showcases excellence in e-commerce web design.

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37 comments for „35 Inspirational Shopping Cart Page Designs
  1. sir jorge on July 29th, 2009 at 5:41 am

    there’s only so much you can do with check out pages, but i guess there’s still something to be made

    • Danny Foo on July 29th, 2009 at 9:19 am

      What I was thinking, nearly. So far I’ve not seen a checkout page which really inspires new layout/design or promotes better usability.

  2. Nathaniel on July 29th, 2009 at 11:24 am

    Are these all using custom shopping cart systems?
    I’d like to see how good they get using open source software…

  3. Graham on July 29th, 2009 at 1:08 pm

    Very nice collection – It is inspiring to see people do things a little differently.

  4. Ahmed on July 29th, 2009 at 4:09 pm

    Nike and Mouse to Minx both looks cool

  5. Dieter on July 29th, 2009 at 5:14 pm

    These are really nice. I really like the first one. Thanks for the inspiration.

  6. Gary on July 29th, 2009 at 5:26 pm

    Seriously, where’s Threadless?

    • Juggling Mike on July 29th, 2009 at 9:51 pm

      I second that.

      • Dan Milward on July 30th, 2009 at 2:46 pm

        Exactly!!! is one hell of a nice e-commerce site.

        This WordPress theme was made using WP e-Commerce + Thematic and was inspired by – what totally rules about this was that contributed a $100 voucher to Jan the winner :)

        Another site that should be here is which has a cool drop shop.

        The two sites here that really impressed me
        1) OOGA ZONE
        2) Nike

        Both totally cool…

      • Stiv on April 22nd, 2010 at 1:46 am

        Hi! Who made site for panic-shop?Sorry for my english:)

  7. Greg R on July 29th, 2009 at 5:39 pm

    I don’t get it, where are the big guns ? It’s comparatively simple to design an “add to cart” ecommerce page where you can only change quantity. Dell (complexity), Tesco (loyalty) and others are clearly the inspirational ones !

  8. Mark on July 29th, 2009 at 8:56 pm

    Maybe it’s just me but I’m not really impressed by any of these except the British Hair Supply and Kansas City site. All the others are uninspiring and don’t really catch the users attention in my opinion.

  9. Michael Goitein on July 30th, 2009 at 12:15 am

    Being both a designer and a coder, I think the trick is to do something attractive and pleasing while still making it usable.
    As Steve Krug says, reinventing the wheel (challenging accepted conventions of shopping carts, in this case), makes sense only if you really understand the value of what you’re replacing.
    Two additional things I’d like to see:
    1. Technology these were built on (sometimes this plays a bigger role in design than it should)
    2. Cart abandonment stats for each cart listed; that would really let us know which one not only looks good, but functions efficiently, as well..

  10. Noupe on July 30th, 2009 at 12:54 am

    Thanks Steven for the excellent roudup, so fresh and inspiring.
    I am glad many of our readers found this post interesting, we hope Steven could dedicate more posts for Noupe :)

  11. Reverend Azaziel on July 30th, 2009 at 1:38 am

    When will you to post the best Rock’n Roll and heavy Metal Designs?

  12. Steven Snell on July 30th, 2009 at 3:00 am

    Thanks for publishing the post Noura!

  13. Rainer Bendig on July 30th, 2009 at 8:48 am

    Some standing out shopping cards, thanks steven.

  14. Dan Milward on July 30th, 2009 at 2:48 pm

    My vote:
    1) OOGA wins on awseome usability, its been a while since I’ve been impressed by an e-Commerce innovation in design and these guys did it for me.

    2) Nike comes second but only really because I clicked on Nike second. Its not hugely innovative but it is very nice :)

  15. Dan Milward on July 30th, 2009 at 4:19 pm

    Ohhh I forgot to mention this >
    IconDock is one of my all time favourites – powered by the WP e-Commerce Plugin and WordPress.

  16. Jamie Allsop on July 30th, 2009 at 7:47 pm

    Thanks for sharing this great list, I have just started designing an e-commerce shop and this has given me some inspiration for when I get to the shopping cart page.

  17. Sam on July 31st, 2009 at 6:04 am

    Some great examples of shopping cart pages, my favourites are Nicholas Deakins and Bridge55.

  18. austina on August 1st, 2009 at 5:29 pm

    All of the layouts are fine..but especially the First one chop shop and Kansas city are really nice.
    Thanks for info

  19. Kaplang on August 2nd, 2009 at 1:24 am

    some really nice designs, thanks :)

  20. Herbal Remedy on August 6th, 2009 at 1:45 pm

    We are looking for new techniques for our online store and your list has many sites that are fresh and uses different concepts.. I thank you for your time to harvest this list.

  21. cathy on August 20th, 2009 at 9:48 pm

    Very Nice list of themes. Although most of them are nice looking. First one is really impressive. thanks for such a useful list :-)

    • Alex on October 20th, 2009 at 12:11 pm

      Very nice collection

  22. Ganry22 on October 23rd, 2009 at 2:05 am

    America changed from a country of adventurers to a place of frightened ninnies, but it surely has happened. ,

  23. Merlin Lindenberger on March 14th, 2010 at 12:20 pm

    I’ve been a reader for a long whereas, however that is my first time as a commenter. I simply wanted to say that this has been / is my favorite replace of yours! Sustain the great work and I’ll carry on coming back.

  24. Preethi on March 21st, 2010 at 7:32 pm

    Thanks for publishing this lovely list! The Ooga website is my fav!

  25. Hank Satsky on April 16th, 2010 at 2:54 pm

    Good topics, it open my eye , thanks

  26. haib on October 2nd, 2010 at 7:43 pm

    thanks , it give me a big surprise ???

  27. calvin frank on January 18th, 2011 at 7:56 am

    You made a number of good points there. I did a search on the topic and found nearly all persons will go along with with your blog.

  28. Joseph Elliott on May 11th, 2011 at 9:49 pm

    Hey great list to get creative juices flowing :) Was sitting staring at walls for inspiration before this post lol, Thanks Again :)

  29. Gyanendra on July 12th, 2012 at 3:50 pm

    Nice collection as alwyas.

  30. GL Walker on August 15th, 2012 at 5:37 pm

    Very good list. I used this as a tool to create a new checkout system for osCommerce. t feels very much like a funnel. I introduced it this week to I would love to know anyone’s opinion.

  31. Glen on January 15th, 2013 at 4:14 am

    I’ve been in out in the Nike website and I’d have to agree that their shopping cart system is superb! I have seen a lot of ecommerce shopping cart builders and not all of them really offer good solutions considering the price. Good list! Thanks!

  32. Zeshan Ahmed on July 13th, 2013 at 9:56 pm

    I had to create a Checkout page for my client, but didn’t have any good design in my mind, you come across and got an idea. :)

    Thanks a lot :)