noupe
THE magazine for webworkers and site owners
Few things define the 21st century as much as technology. This makes preserving a sense of the human touch an essential activity for every brand. Businesses are working overtime to ...
The importance of brand consistency is indisputable. Or is it? Marketers, like myself, like to think that it’s obvious for everybody outside of the marketing bubble that great branding ...
Despite what some may think, brand awareness and brand equity aren’t the same. While brand awareness is how aware customers are of a brand, brand equity refers to customers’ perceived ...
A business logo is so much more than just a random design. It can show your customers what your brand means, what it is all about, and is also the answer to how you want to portray ...
One way of getting an influential audience as a company is to create awareness for your brand using customized merchandise. Your merchandise should be personalized, usable, and of high ...
How impactful is a well-designed brand for growing your business? It can be the difference between connecting with your audience and getting lost in the massive amount of noise in ...
Coca Cola, Apple, Tesla, IKEA. These four companies all operate in different industries. One is in the soft drinks industry, another in the tech, third makes electric cars and fourth ...
As a small business, it can be difficult to devote the amount of funds needed to hire a designer who can create a stand out brand for your business. Yet, having a powerful and ...
