Digital Marketing in a Recession: Why You Should Do it
The question on every business owners’ mind: are we there yet? “There” refers to a looming recession, which the International Monetary Fund has all but said is a probability. ...
The question on every business owners’ mind: are we there yet? “There” refers to a looming recession, which the International Monetary Fund has all but said is a probability. ...
Today, businesses are looking for innovative ways to be more competitive and keep growing. Keeping costs low and boosting sales are the two mantras that are being adopted by corporate ...
Maximizing social media channels has become a buzzing topic across all industries. From B2B SaaS to DTC retail to local mom-and-pop shops, everyone wants a slice of the social media ...
What determines the success of your company? Is it your social media following? Or the number of trial users, perhaps? While these contribute to a company’s success, without ...
In today’s competitive marketing landscape, quality content is more important than ever. Your target audience has thousands of brands to pick from. If you want them to choose you over ...
The idea of enticing customers to step into your establishment or restaurant to have a closer look at your establishment is the top goal of any small-scale business owner. Suppose ...
So you already know it’s the most crucial and initial stage to drive a successful customer success journey ahead for your clients. Don’t take a chance to risk losing them ...
Customer satisfaction is the foundation of every good business that wants to survive long-term. The mistake a lot of companies make is thinking that once they get a client, their job is ...
The use of customer relationship software (CRM) is bringing great changes in the corporate world. Every brand is struggling to gain maximum benefits with its smart use. However, many ...
About 44% of businesses focus on customer acquisition, while only 18% focus on customer retention. This lack of focus on customer retention has led to considerable losses in Saas and ...
In today’s competitive landscape of commerce, businesses should focus on adding new customers while retaining their original customer base (this helps improve profit margin). In ...
“Sleep on it” – some of us hear this expression very often. But did you know that you can take this expression literally? Sleeping before making an important decision can improve ...
Consumer trust is a key factor in any eCommerce platform’s marketing strategy. Regardless of how big or small a business is, it is trust that helps them build online credibility, ...
Due to the Coronavirus pandemic hitting restaurants hard, owners had to adapt to survive. To ensure you sell food and make a profit in these trying times, you need to update your ...
Today, any brand’s reputation and perception vastly depend on the relationships they have with their customers. It’s easy to create competent products and spend money on ...
The importance of brand consistency is indisputable. Or is it? Marketers, like myself, like to think that it’s obvious for everybody outside of the marketing bubble that great branding ...