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Email marketers eventually learn that periodic email validation is a must. Many find out the need to validate email addresses after experiencing a frustrating storm of email bounces. ...
Email suppression lists are a powerful tool that every email marketer should use. Since suppression lists allow keeping your sending reputation and email deliverability rates high, they ...
Email remains an effective way to increase brand awareness and increase sales. However, with more brands using email as the main distribution channel the competition is becoming more ...
Viral email marketing is just a small but most compelling part of viral marketing. Since viral content is anything people may want to share across their networks, the term is frequently ...
Emojis can be a fun and creative way to communicate emotions without using words. While some research shows that using emojis in email marketing can increase the open rate by over ...
The year is 2022. Some people might say that emails are an archaic method of communication, but it couldn’t be further from the truth. In the business world, emails are still going ...
We’ve been lied to that you need an email service tool like Mailchimp to do your email marketing for far too long. The kicker is that you can also run a successful email campaign from ...
On the most basic level, triggered emails are one-on-one emails sent to individuals in response to specific actions. In contrast with generic emails, triggered emails are timely, ...
Your business proposal may be intriguing and formatted in a way that will make it hard for anyone to refuse it, but how much effort did you put into your proposal email? In this ...
Why do you pick a book at a store or go for a movie? It’s probably because you heard great reviews about it or you “opted in” because something about it caught your attention. You’d go ...
Every day, around 3.8 billion email users send out 228 billion emails. That’s a lot of messaging so if your emails don’t stand out, they’ll end up in someone’s ...
Last year, Cyber Monday sales reached over $10 billion in the U.S alone and in 2021, it’s predicted that the number of online shoppers will increase by 1.32% to 230 million. There’s no ...
The year 2020 drove us all to the edge, pushed us over in some moments, stretched us too thin in others. The ripples of this disruptive pandemic have been felt by businesses across ...
Although email marketing may seem a rather still industry, it constantly undergoes changes. They may not be obvious to regular users, but email marketers today have way more tools than ...
“Tis better to give than receive.” You’ve heard this your whole life and now that you’re beginning to gather email subscribers or even if your list is already steadily humming, it’s ...
Email marketing sequences are designed to help you engage your audience. You can set up email sequences for when someone signs up to your email list when they reach the checkout at your ...