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Every day, roughly 4 billion people communicate via email. This includes, of course, those who take to this medium to conduct business. If email is a strong part of your daily business ...
Are you a business owner who has yet to get new leads or prospects even after so many email marketing campaign efforts? If it is a Yes from your end, then you must go through the ...
In the contemporary digital age, social media and email marketing are the most effective digital tools for b2b businesses to reach their target audience and grow their client base. ...
In today’s business landscape, creating a seamless and personalized customer experience across multiple channels is a necessity. A report states that businesses that use ...
With the evolution of technology, customer preferences have evolved, changed, and expanded. You have to work harder than your biggest competition to grab their low attention span. This ...
Email marketers eventually learn that periodic email validation is a must. Many find out the need to validate email addresses after experiencing a frustrating storm of email bounces. ...
Recurring emails are an essential part of any email marketing strategy. They are a powerful tool for marketers looking to build long-term relationships for their businesses with their ...
No matter how far we travel in time, emails are likely to be around. They have undergone a tremendous metamorphosis in the past years. What started merely as a channel for internal ...
Email suppression lists are a powerful tool that every email marketer should use. Since suppression lists allow keeping your sending reputation and email deliverability rates high, they ...
Email is one of the most effective ways to engage with your audience and turn people into paying customers. You want to keep your subscribers engaged and convince them to buy or ...
Writing an impactful email copy is of paramount importance. You ought to stand out in the subscriber’s inbox inundated with hundreds of emails. Email copywriting is an art and science ...
The Holiday season is the most competitive time of the year. Every brand tries to get the maximum out of their email campaigns during these busy days. As the email volume increases, you ...
Cold calling can be daunting but it can yield amazing results if done right. While it hasn’t had a great reputation, cold calling isn’t dead. This survey by Rain Group has shown that ...
Email remains an effective way to increase brand awareness and increase sales. However, with more brands using email as the main distribution channel the competition is becoming more ...
Salesforce Marketing Cloud is a technically challenging software to use. You need to be a jack of multiple trades to use it to its maximum potential. You need to visualize intricate ...
Viral email marketing is just a small but most compelling part of viral marketing. Since viral content is anything people may want to share across their networks, the term is frequently ...