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Google receives 2 trillion searches per year. Out of these, 8% of searches are query/question-based, which roughly converts to a whopping 160 billion! 160 billion searches is a huge ...
YouTube is one of the biggest social media platforms, with over 2 billion monthly active users, second only to Facebook. Additionally, nearly 81% of 15-to-25-year-olds in the US use ...
Social media consists of 3.5 billion users, and the figure’s constantly rising. That’s a pretty sizable market for businesses to tap into. According to SproutSocial, the likes of ...
As an email marketer, your no. 1 goal is to boost your open rates and get people to click through that awesome content you create. While good copywriting techniques will help, there are ...
No business-to-consumer (B2C) company could survive —never mind thrive— without doing some kind of marketing. B2C marketing, which differs from business-to-business (B2B) marketing in ...
Lead generation is a critical step in the marketing process, but more important, it’s fundamental to business growth. In fact, a study by Marketo showed that companies with sound lead ...
Do you have a content-rich WordPress website that you believe will help boost your business profits? Developing a feature and content-rich website is definitely the first step, but you ...
With the globalization of web-based services and e-commerce shipping across the world, it’s important to attract as many consumers to your website as possible. As such, building your ...
WordPress is one of the most popular websites in use today, WordPress is powering one-third of the top 10 million websites. The primary reason being its accessibility and open ...
Social media has over 3.484 billion active users. To market to this massive audience, many brands have accounts on social media as well. However, it’s important to know if ...
Social media is the most productive and result oriented form of digital marketing. Initially, Facebook was the only platform being used but with the passage of time, other alternatives ...
Nowadays, one of the key aspects of optimizing your website through responsive web design is optimizing for mobile. Since over 51% of mobile users find new companies and products by ...
Reaching and engaging your email subscribers with incredible email marketing automation campaigns is every eCommerce business’s secret weapon to success. Apart from your amazing ...
Email marketing campaigns serve additional purposes on top of increasing a business’ sales. For one thing, they increase brand visibility, and for another – they encourage ...
Augmented reality (AR) has been having a wider impact across all areas of the web. Social media has been the one to experience the impact the most. Social media is one of the most ...
Market research can be the holy grail of customer insights, revealing motivations behind purchase decisions, behavioral patterns, likes, and dislikes. Information like this can help you ...